Country Marketing Manager, Canada - Toronto

The Google Marketing team is responsible for developing our vertical marketing strategies in support of Google's sales and operations efforts worldwide. The team applies the same level of creative originality to Google's marketing activity that the company has applied to online search and advertising.

The role: Country Marketing Manager, Canada

The Country Marketing Manager is responsible for supporting Google's revenue generating efforts in the Canadian markets through effective and results-focused marketing campaigns. Your key activities will include organizing, negotiating and managing direct mail campaigns, partnership marketing and affiliate programs, online/offline advertising campaigns, trade shows, Google events and seminars.

Responsibilities:

* Develop, manage and implement the and Canadian marketing plan, working closely with the Google Product & Corporate Marketing teams and the Google Canada Sales team.

* Contribute pro-actively to the overall development of Google through ideas and creativity based in solid market and sector knowledge.

* Monitor consumer, industry and competitive behavior in the Canadian market and provide local market expertise to the Google team.

* Implement marketing programs encompassing a combination of marketing tactics including direct marketing, affiliate marketing, stand-alone events, tradeshows and seminars, online/offline advertising and promotions.

* Source and analyze research material in specific industry categories as needed, to provide statistical support for marketing and sales efforts in general.

Requirements:

* BA/BS degree required or equivalent experience, MBA preferred, fluent in English and French.

* Significant marketing experience in the Canadian market ideally with Internet, online services/media industry experience.

* Strong business-to-business and/or business to consumer marketing experience with aptitude for determining the optimal way to position products in the market in the search, online advertising, or web publishing markets.

* A proven, successful track record of increasing company revenue and awareness through well-executed marketing efforts.

* Thorough knowledge of off/online advertising planning, tracking and reporting.

* Excellent oral and written communication skills, project and budget management and negotiation skills.

* Team player able to work on multi-part projects with multiple teams and able to ensure that local and global project deadlines and budgets are met.

http://www.google.ca/intl/en/jobs/country-marketing-manager-canada-toronto/index.html